CRYPTO GLOSSARY · RISK

What is Shilling?

Aggressively promoting a cryptocurrency.

📖 Full Definition

Shilling refers to aggressively promoting a cryptocurrency, often without disclosure of personal financial interest. Influencers shilling tokens for paid promotion has become a major issue in crypto.

💡 Example

Many celebrities have been criticized for shilling NFT projects or tokens that later crashed.

🔗 Related Terms

FOMO

Fear Of Missing Out: emotional buying during price surges.

Pump and Dump

Coordinated price manipulation scheme.

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